Out With the Old, in With the New: From Console to Mobile
March 08, 2020

If you're thinking, "There's no way my smartphone can provide the high-level graphics of my Xbox or Playstation," I'm happy to prove you wrong. Thanks to our insane addiction to in-app purchasing, mobile is making millions; and with that money, gaming is driving AI innovation - set to provide top-notch gameplay experiences.

Here at NowSourcing, we've teamed up with PinkLion.AI - whose mission is to provide artificial intelligence to every person developing, testing, and managing software so they can create remarkable products - for the latest news on the rise of mobile gaming. Here's an inside look:

Consumer participation with mobile gaming is growing by 10% annually, and AI/AR are proving to be primary fuelers. 81% of today's U.S. gamers have played using AR more than once, and 53% play mobile AR games religiously. Real-life examples of this can be seen in our attachments to Pokemon Go, Jurassic World: Alive, and The Walking Dead: Our World - which have all earned billions despite being free applications.

Here's some more interesting news:

By 2021, more than 1 in 4 people on the planet will be an active mobile gamer and 81% of digital gaming time is spent on mobile apps - not consoles.

To no surprise given human nature, as mobile gaming continues to grow, so will our expectations. To cater to this, game developers will need access to higher-level technology to remain unique from their competition. Luckily, obtaining advanced AI and AR tech won't come with much of a challenge given that gaming is among today's primary drivers for machine learning innovation, and it always has been.

In our collaboration with PinkLion.AI, we discovered that artificial intelligence has been an element in how games operate since the beginning. Take Pac-Man for example, which used the Pathfinding algorithm to plot the shortest path between two points. Today, things have gotten far more advanced. Ever wonder how developers get background characters in games like Red Dead Redemption 2 to roam saying crazy things and doing complex behaviors? This is the power of NPC (non-playable character) algorithms.

Still, this isn't as far as tech will take gaming.

OpenAI's Universe Program lets self-driving car developers train their AI algorithms by playing Grand Theft Auto, and Microsoft's Project Malmo uses Minecraft to test its AI ability to navigate the world and collaborate. In the future, we can even expect games to be built from scratch completely by AI and graphics based on real-world images.

By 2021, consumer spending on mobile games will reach $90 billion - but given the industry's future, our addiction to in-app game purchases may not be such a bad thing, after all. I'll leave a link to our research with PinkLion.AI below so you can visually interpret this information. In the meantime, keep on gaming. Doing so is essentially the most practical way you can contribute to the future of personalized gaming, anyway. Until next time!

[Click here to see the infographic]

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