User Help > PR Blogs
All registered users have access to a free blog on the site. However, we now offer a special "PR blog," which works differently and is intended to allow PR professionals to reach the site's audience directly. For information about how standard blogs work, including advice on how to make the most of your blog's formatting, check here. Otherwise, keep reading to find out how you can activate a PR blog, and what that will mean for your free site account.
How is a PR blog different from a standard blog?
How much does a PR blog cost?
How will my HonestGamers account change if I run a PR blog?
What sort of content can I post on a PR blog?
What content is prohibited on a PR blog?
How often should I post to my blog?
Why did you decide to add the PR blog feature?
How do I apply for a PR blog?
Posts from a PR blog will be featured on the site in a special section, and are prominently linked from the homepage. A PR blog also has a note near the top of the page, to let readers know that the content is produced by PR, rather than site staff, to avoid potential confusion that might otherwise result.
Qualified public relations professionals can post to a PR blog at no charge.
Your blog page will no longer list any reviews you may have previously contributed to the site, and you also will not be allowed to contribute any new reviews. If you do want to contribute reviews, you should instead use a separate account. And if you have an existing account with reviews attached, you are encouraged to start a separate account for the purposes of maintaining your PR blog.
You should post content that relates directly to public relations. Don't tell people about your day. Tell them about a game that you are representing. Share information about a hot new trailer for an upcoming or recently released title. Brag about a sales milestone that was just passed. If there's a double XP weekend coming up, post about that. Basically, if you would generally send a press release, that's something that would be perfect for your blog. Just make sure that you don't include any contact information in your post (such as information about how to access an FTP server) that you wouldn't want out in the wild. Also, please limit your posts to information about games that will be available for retail purchase in stores or digitally at established stores such as Steam or the App Store.
In addition to content that is prohibited on a standard blog, we ask that you not post anything promoting our competition. Additionally, you should not post anything that appears in a "review" or "mock review" format. Please leave the reviews to us. And finally, you should have permission to post any and all content. Don't break your own embargo.
Post as often as you like, but please don't post the same story multiple times. One post per story is the limit.
We stopped posting news ourselves some time ago, because it took way too much time and we felt like we were posting the same stuff everyone else was. At the time, it felt like the industry was being covered very well indeed. Since then, the indie scene has exploded. More games release each week than can reasonably be covered by the big sites, which often focus on only the biggest stories that will drive the most clicks. Also, some editors seem to be reluctant to post about games that might interest their audiences, because they find content in some games objectionable or boring. Our thought is that gamers can decide that for themselves. If we can easily alert them to news they might like about games that might interest them, we think that's a win for everyone. This program is our attempt to do precisely that.
Please send a message to site staff expressing your interest in running a PR blog on the site and letting us know your HonestGamers account username. When you reach out, let us know which clients you will be representing on the site. We will try to respond promptly so that you can immediately start sharing news that you think is right for our audience.
We hope that the information on this page was helpful and answered your questions. If it did not, or if you'd like to explore the site or "Help" section further, please use one of the links below to proceed accordingly.